Something Old, Something New: Optimizing vs Writing New Web Content
A good website content strategy involves a balance between creating new content and optimizing older content for improved SEO.
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Writing for the Web: Tips for Delivering Great Content
Writing for the web can be mastered by following certain practices. Here are 20 useful web writing tips.
How Can SEO Help Increase Your Higher Education Website Visibility?
Search Engine Optimization (SEO) is the art of positioning your website in top results when users search for keywords linked to your business. SEO helps increase website visibility and is crucial to any good digital marketing strategy.
The Best Drupal Modules for SEO
Here’s our list of favourite Drupal modules to help your SEO. They are designed to boost your search rankings by guiding you to an SEO-optimized technical structure that helps search engines better understand your content.
Understanding Core Web Vitals
Learn how to audit your site's Core Web Vitals and find out how to interpret the data in order to make the most impactful changes for your SEO.
Perfect Your Facebook Link Previews with the Drupal Metatag Module
In a previous blog post and video, we looked at the code that controls the display of link previews on Facebook. This is outlined by Facebook's Open Graph protocol, where we modify the <meta> tags within the <head> of our HTML web page to say what the title, description, image, and other info should appear in our preview.
How to Use Alt Text and Accessible Images to Create Maximum Reach
Learn how to use alt text to make your website's images more accessible for your users (and search engines).
