Realize Your Vision
Engage your website users by creating and offering an intuitive visual experience. We'll take your brand guidelines and build them out in a fresh and consistent way, or help you build a new brand identity from the ground up.
Evolving Web can help you create:
- Brand identity
- Style guides
- UI kit
- High-fidelity mockups
- Visual prototyping
- Visual design testing
Get inspired with designs that are:
Developing your designs based on user insights to build a brand presence that is accessible, tells a story and grasps all aspects of your user journey.
Working closely with you to grasp the needs of your organization, stakeholders and markets resulting in a smooth post-launch transition that your team can uptake.
Building a brand presence that tells a story and strongly resonates with all your audiences with flexible, responsive and ready-to-implement design features.
Featured Case Study: Pierre Elliott Trudeau Foundation
The Foundation wanted to rebuild their brand, focusing on making connections and building their community. This resulted in a higher rate of applicant success. To achieve their goals we:
- Leveraged imagery and content to create a sense of community
- Provided clear calls to action to increase engagement
- Developed opportunities for members to connect
- Built branding elements that are reused across digital channels
We run usability testing strategically, to validate our assumptions about how users will interact with a new design. It's surprising how much insight you can get from even a small test focused on your most important user journeys. Based on the feedback collected in usability testing, we iterate and refine the content, visual designs, or user experience patterns accordingly.
By creating a recruitment guide to identify which test subjects to select and how to recruit them, we ensure that we are inclusive in our testing process. We also build testing scripts in advance so that testing is as consistent as possible. Finally, we produce reports and recommendations summarizing the test results.