Surprising Stats and Useful Facts About University Websites

University websites are notoriously complex. Some of our higher ed clients manage literally hundreds of sites that mirror their institutions’ numerous faculties, campuses, services and audiences.

Designing a good user experience with these unique constraints is no easy task, and it seems like a lot of schools have issues with things like prioritizing their website’s content.

Case in point I recently stumbled across a tweet that made me do a double-take:

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Digital Marketing for Higher Ed: Insights From PSEWEB 2020

Last week I had the opportunity to attend PSEWEB 2020, Canada's annual digital marketing conference for colleges and universities.

While it would have been nice to attend sessions and meet attendees in person (the conference was originally supposed to take place on the McGill campus in Evolving Web's home city of Montreal), it's safe to say that the virtual version of the event was still a success.

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