UX discovery is the first step to creating a valuable digital experience for your audience. It grounds your project in a deep understanding of user needs and business objectives. This helps you set a clear direction and invest resources wisely.  

It’s essential to have the input of internal stakeholders at this stage. Why? For one, because they can enrich it with insights from all angles of the organization. It’s also a great way to get them onboard and identify any misalignments. If you don’t have a project yet, internal stakeholders can help you identify opportunities. 

Learn more with our free guide. It’ll help you engage internal stakeholders in the UX discovery and set your project up for success. 

The guide includes

  • An overview of when, why, and who to include.
  • Tips and methods for involving stakeholders.
  • Checklist to help you create a successful questionnaire, analyze the results, and share insights. 

It’s designed for

  • Project managers
  • Web managers
  • UX designers
  • Content strategists
  • Marketers
  • Anyone interested in UX discovery


About the author

Annika is an experienced UX designer and researcher who has designed countless websites and apps. She helps organizations build intuitive web experiences with her strong creative and problem-solving skills, and has experience in a variety of UX design and research techniques. Annika enjoys sharing her knowledge on UX improvements, and you will certainly learn some helpful tips no matter the size of your team or budget.


About the author

Vuong’s extensive career as a design director touches everything related to design: branding, web design, motion, and product and service innovation. Vuong uses his design thinking to build digital products from the ground up through emotional and psychological lenses, while considering user needs. Known for his engaging and approachable presence, Vuong’s training expertise will make sure you practice what you learn and make an impact on your projects.